Advice:am

CAP and the ASA jointly run the highly popular Advice:am advertising claims master classes designed to give an inside track to the regulatory system and the relevant rules of the CAP and BCAP Codes to help companies get the most out of their campaigns.

Advice:am seminars last for 2-3 hours and offer two types of events:

Insider’s Guide

Insider’s Guide seminars provide an introduction to the advertising regulatory system, the general principles of the Codes and the resources at the industry’s disposal.

Guest speakers from Clearcast and the RACC, the UK pre-clearance bodies for TV and radio ads respectively, provide the full perspective for advertising compliance. The use of case studies from different media and sectors bring the rules to life and the seminar allows plenty of opportunity for discussion as well as a chance to meet key ASA and CAP staff.

Highly recommended for

All marketing, compliance, communications and agency personnel who have a role in commissioning, overseeing or developing marketing communications.

Cost

Free

Specialist Advice:am

These specialist seminars go into detail about specific sectors, key issues, the rules, available guidance, and relevant case studies as well providing general information about the regulatory system and how advertisers can work with CAP and the ASA.

Depending on the subject, we often have an external guest speaker or a diverse panel for the question and answer session.

Highly recommended for Advertising, marketing, compliance, communications and legal practitioners working in the specific sector.

Cost

£200 (plus VAT)
£170 (plus VAT) if you pay online.

Discounts are available for group bookings of four or more delegates

How to book

Advice:am seminars are extremely popular so reserve your place early. With our online booking system it couldn’t be easier to secure your place on a course – just follow the links to our 2011 Programme. For updates on forthcoming events, please subscribe online.

If you’d like to propose a seminar topic or have a general query, please contact our events team at capservices@cap.org.uk.

Sign up for CAP Services!

If you are an advertiser, agency or media owner, please sign up for CAP Services to receive news, advice and practical guidance on the Advertising Codes. 

Digital remit training seminar - webcast

Screenshot from Digital remit advertising webcast

Advertising Codes training seminar - webcast

Webcast screen grab

Forthcoming events

Sales Promotion & Direct Marketing
12 October 2011

Agency graduate training seminar
25 October 2011
26 October 2011

Advice:am - Alcohol advertising
16 November 2011

 

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Hard copies of the new Advertising Codes

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Copy Advice

Need advice on your campaign? Our dedicated website brings together AdviceOnline database and all essential news, help and guidance for non-broadcast advertisers under one roof.

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Events training programme

Check out the dates for this year's training and advice seminars for advertisers, agencies and media owners on advertising regulation.

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